What is Where’s What?

Where’s What?™ is a fast, fun, and unpredictable memory showdown where strategy meets chaos!

Flip tiles, match pairs, and use powerful Action Cards to steal, swap, and sabotage your way to victory.

The standard game uses a10x10 grid where players take turns flipping tiles to find matches.

But with 40 Action Cards ready to shake things up, anything can happen!

Steal a tile, swap positions, block your rivals, or turn the whole game on its head.

And with 4 special Corner Cards, expect the unexpected every time you play.

Whether you're a memory master or just in it for the chaos, Where’s What?™ will keep you coming back for more.

Only available to Pre Order on this website, or join our Kickstarter Campaign

Take a look 👀

🎁 Reward Teaser! 🎁 We’re getting closer to launch and we couldn’t wait to share a little sneak peek… Every single backer will receive a First Edition copy of our brand-new game 🎲 and even better, your support will also help us
🐣 Hope You Had a Great Easter Break! 🌷🐰 We hope everyone had a chance to relax, recharge, and maybe even take on our Easter teaser we shared through our Socials... 🧠 Here’s the riddle we shared: “I can be square, but I’m not a
🐣💡 Easter Weekend Challenge! 💡🐣 This weekend, we’re trading eggs for epic puzzles and tabletop twists! 🧩🎲 Can you crack this Easter teaser? "I can be square, but I’m not a box. I can be played, but I’m not a trick. I cha
Why Playing Games Matters — More Than Just Fun It’s no secret that playing games is a great way to bring people together, but their impact goes way beyond fun and laughter. 🧠 Boosts Cognitive Skills Studies have shown that regular boa
🧩 Mid-Week Peek: The Game Board & That Classic 10x10 Challenge! Let’s talk layout. The heart of Where’s What? is our iconic 10x10 grid — it might not sound big, but once it's filled with over 100 colorful, chaotic items, it b
📣 Big things are coming! Scan the QR code below to follow Where’s What?™ on Kickstarter and be the first to know when we launch! 🚀 🎯 Fun. Fast. Memory madness — with a mission! 👀 Don’t miss out. Hit "Notify Me"
Hear ye, hear ye! A most exciting proclamation has arrived… If our Where’s What?™ Kickstarter hits its goal, every primary school in Wales will receive a free copy of the game! 🧠🎲 That’s over 1,200 schools getting their h
Let’s take a closer look… 👀 While we count down to launch day, we thought you might fancy a sneak peek at the Where’s What?™ box — front and back! Although small in stature we feel the packaging design of Where's Wha

✅ Engaging & unpredictable – no two games are ever the same
✅ Boosts memory, focus & strategic thinking
✅ Ideal for game nights, family fun & friendly battles
✅ Easy to learn, hard to master – fun for all ages 6+
Pre Order: Where’s What?™ - Expected ship date July 2025 Pre Order: Where’s What?™ - Expected ship date July 2025
Pre Order: Where’s What?™ - Expected ship date July 2025
£12.99